Angel Soft s running an unconventional ad that encourages viewers to take a bathroom break. The rationale behind this unconventional and innovative ad are discussed.

Angel Soft's first Super Bowl commercial aims to provide viewers with a bathroom break just before the halftime show

The toilet paper brand is planning to encourage viewers to use its ad break to go to the bathroom, and lined up Fox analyst and former New England Patriot Julian Edelman to drive awareness.

Georgia-Pacific toilet paper brand Angel Soft will offer a “potty-tunity” for a Super Bowl halftime bathroom break.

Angel Soft will have a 30-second ad that will run just before Fox cuts to the halftime show during Super Bowl LIX.

Angel Soft® Toilet Paper is making its Big Game debut, redefining bathroom breaks by giving fans the perfect "potty-tunity" in the brand's first-ever Big Game commercial that's designed to be missed.