but Equinox made a calculated gamble in banning New Year's sign-ups. Behind the Next Fitness Craze: Reebok’s Jukari Fit to Fly Katrin LeyHead of Brand Strategy and Business ...
The chain is currently owned by luxury fitness company Equinox Group — whose brands also include Soul Cycle, Pure Yoga and ...
Aescape is betting big on its AI massage robots and is launching ten robot massage tables, like the one I had a 30-minute session with, at Equinox ... the luxury fitness center brand.
New York City, the city that never sleeps, is home to a hotel that redefines the urban luxury experience. Nestled in the ...
In New York City, going to Equinox, a high-end gym chain, is an undeniable signal of status. They have expertly crafted a brand that truly evokes luxury, sex, and wellness even when brought up in ...
Equinox's brand ... The Machine remix he had chosen for the "hill" we were climbing. "Ask yourself, 'Am I giving my all right now?'" The encouragements could easily be dismissed as empty fitness ...
A Texas woman has filed a lawsuit against Equinox after allegedly being sexually ... Shortly after the woman left the gym, where memberships run from $2,400 to $40,000 a year, Layne dug up her ...