Rolex is rolling into 2025 hot with a price hike on its gold models. For those who bought new models at retail last year, that’s good news, but for those still on the Crown’s seemingly eternal ...

Rolex watches, which aren’t known for their affordability, are getting even more expensive this year with the soaring price of gold to blame. Prices on some of the Swiss company’s gold watches ...

according to the French version of Rolex’s website. Similarly, a yellow gold GMT-Master II now costs €44,600, up from €41,300. The company typically implements its annual price adjustments ...

Last year’s gold releases saw price increases of around 9 to 11 percent. The Rolex Deepsea—the company’s shockingly heavy dive watch with an equally hefty price to match—went up from $ ...