"At PLEZi Nutrition, we’re always looking for ways to shake up the conversation around nutrition and make healthier choices easier for everyone," Obama tells PEOPLE exclusively. "It's been such a great journey teaming up with our good friends, Stephen and Ayesha Curry, to create a game-changing sports hydration drink."

Speaking at SXW recently during a live taping of “ IMO with Michelle Obama and Craig Robinson,” the newly released podcast between her and her brother, Michelle touched on how she and her husband stay hopeful during uncertain times and how they push past “negative energy.”

The new sports drink from Michelle Obama’s Plezi Nutrition brand represents how the two-year-old better-for-you food company is branching out from products made for younger children. Jon Springer covers sports marketing and beverage marketing.