Think logos are tacky? No more. Fashion has shifted from giant Gs and Cs to quiet branding that lets men and women subtly ...

When designing a logo, the color you choose plays a pivotal role in shaping the way consumers perceive your brand. Red is one ...

As luxury brands struggle to resonate with Chinese consumers, Ralph Lauren is thriving by leaning into its American heritage and preppy core products.

Jaguar sold its last new car yesterday, as it winds down operations building petrol and diesel engined models and starts work ...

BBH deputy executive creative director Felipe Serradourada Guimaraes says that while conventional wisdom dictates that brands ...

A sign suggesting a Woolworths store was to re-open 15 years after the brand disappeared from British high ... had been ...

The owner of a franchise of French retail giant Carrefour has announced it is shutting down all its operations in Jordan, ...

The company launched the epic goods brand with bottled water in March 2024 before expanding into additional products, including various snack options like packaged nuts and gum. Over the last quarter, ...

True Religion is just the latest in a wave of popular, Y2K-era fashion labels experiencing a revival at the moment.

The Google Store Oakbrook is about to open in an outdoor mall, but you can already look inside it thanks to these images.

The American Consumer has found a way to keep on spending in the face of rate hikes and inflation. Can it continue?