Shai Gilgeous-Alexander scored 34 points and then took over the city of Boston with the help of his sneaker sponsor. After ...

In celebration of SGA's efforts, Boston-based sneaker sponsor Converse projected the guard's signature Converse logo onto buildings across Bean Town like the bat signal—including the TD Garden, home ...

After their impressive victory over the Boston Celtics, the footwear company based in Boston celebrated the Thunder's win by projecting SGA's signature logo onto the Prudential Tower, the headquarters ...