Few things in fishing can match the excitement of having a striped bass blow up on a topwater. These are the best striper ...

Scan the pegboard at any saltwater tackle shop in striper country and based purely on aesthetics, your eye isn’t likely to be drawn to them — not with dozens of dazzling plugs, custom wooden lures, ...

The best bass lure can spark heated debates among anglers. Some fishermen like spinnerbaits more than jerkbaits and others prefer topwater over soft plastics. In reality, it is difficult to say ...

Each of the three boys has a unique role in the business. While Dominic crafts jigs, Sonny Gandee oversees the production of soft plastic lures. “My dad and I have always been walleye fishing, and I ...

Traditional Spooks and poppers are, of course, classics in sweetwater. But you’ve also got buzzbaits, prop baits, gurglers, crawlers, and an army of soft plastics designed to kick, sputter, and froth ...