When it comes to how you hang the toilet paper in your bathroom, much of it depends on how you were raised. If you were ...

The punny headlines practically write themselves, as Charmin fans who were flushed with pride at having won free toilet paper for a year suddenly found their wins had been wiped away, and their ...

SEATTLE--(BUSINESS WIRE)--A new class-action lawsuit filed against Procter & Gamble Co. accuses the conglomerate of ...

Judy Senft was psyched when she got an email saying she won a year’s worth of Charmin toilet paper. In turn, it would be giving her a $2 Charmin coupon, closing its email with, “Thank you for ...

Charmin Smooth Tear's "patented scalloped edge" solves "consumers' #1 complaint to our call centers over the years," ...

A new lawsuit accuses Procter & Gamble (PG.N), opens new tab of deceiving Charmin purchasers with misleading environmental claims, known as greenwashing, about how it sources its toilet paper.

The Charmin mobile ads promote the company’s Ultra Strong products and show users where they can buy toilet paper online. The Charmin ads are running inside TV Guide’s iPhone application.

Attorneys say the eco-friendly marketing and promotion of Charmin toilet paper intentionally targets consumers hoping to make environmentally conscious purchases, all for the benefit of P&G ...