LIV Golf's new CEO comes from the broader sports world, and Bob Harig writes that a more conciliatory tone appears to be in place now from all sides of the divide.

LIV Golf announced Wednesday that Scott O'Neil will take over as the league's chief executive officer, effective immediately. O'Neil is replacing the inaugural CEO and commissioner Greg Norman, who will remain with the 54-hole circuit in a different role,

Rory McIlroy and Tiger Woods imposed themselves as the main critics of LIV Golf after the arrival of the Saudi-backed Tour on the golf scene. Two leading names on the golf scene were not open to the arrival of the Saudis in the world of golf,

Greg Norman has called on Tiger Woods and Rory McIlroy to thank LIV Golf after the breakaway league's former CEO's bitter war of words with the two PGA Tour legends

Former LIV Golf CEO Greg Norman has issued a bold challenge to Tiger Woods and Rory McIlroy, claiming he would "win the debate" in any discussion about the Saudi-backed tour's impact on professional golf.

Back in the early 2000s, Adam Scott was one name circulating in everyone’s mouth. The post ‘Couldn’t Watch Him Play’: Tiger Woods's ‘Intimidating’ Presence Forced 14X PGA Tour Champ to Find a New Way appeared first on EssentiallySports.

During his time as LIV Golf CEO, Greg Norman never missed an opportunity to promote the fledging golf league, often with a bombastic tone that only seemed to fuel the tension the Saudi-backed endeavor created while disrupting the world of men’s professional golf.

Woods publicly called for Norman to step down from LIV Golf in the interests of mending fences between the breakaway circuit and the PGA Tour. McIlroy blamed Norman in part for a “civil war” in golf, previously saying that he should “exit stage left” to allow the “adults” to patch up the sport’s schism.

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Are golf fans turning away from the PGA Tour? There is a concerning trend for the PGA Tour based on recent broadcast ratings. In 2025, the Golf Channel saw only 232,000 viewers of the final round of the American Express tournament, a startling 56% decrease ...

Phil Mickelson says LIV Golf is the only global golf brand as he celebrated the big TV deal with FOX Sports he hopes will help the team golf tour really kick on