I want to share how we leverage AI at our agency, and how others can find their own balance between efficiency and ethics.
One of the main reasons for the flood of rubbish ads is that nearly all advertising online is now automated. For example, in ...
The Boston Red Sox will finish with a better record in 2024 than they did in each of their last two seasons, and a big reason ...
you can only get it if you hover over a campaign (ad set or ad) and click on “view charts” and then “customize.” Here is an example of a retargeting campaign with a budget that’s probably too big for ...
Over more than nine days of witness testimony, the DOJ told US District Court Judge Leonie Brinkema that Google manipulated ...
Roku is the latest streaming company to unveil a self-serve ad platform. Roku Ads Manager is part of Roku’s bid to reach new ...
One of the reasons Gary Vaynerchuk is a powerhouse brand unto himself is that he’s never afraid to make a powerful statement ...
Propaganda is a form of communication used to influence or persuade an audience, or even change their perception of reality.
Discover how this versatile format can elevate your brand's narrative -- from showcasing sequential stories to highlighting ...
Here are a few of the most notable quotables from the first two weeks of the Google ad tech antitrust trial in Virginia.
With the sustained rise and proliferation of retail media for the past few years, and with other industries following suit, ...
Faire, the online marketplace created to connect wholesale vendors with small retailers, is offering brands a way to boost ...