When demand-side platform Viant looked to demonstrate how its new AI assistant can craft media strategies for programmatic ...
On Breaking and Entering Media’s latest episode, Fortnight Collective CEO Andy Nathan talks efficiency in a fast-paced ...
Insights The companies on this list wish they never launched these slogans. Some of these brands are known for their risque ...
print, radio, and digital media for the first half of 2024. According to the report, ad volumes on TV for the auto sector witnessed a de-growth of 14% during Jan-Jun 2024 over Jan-Jun 2023.
Despite this overall drop, the Auto sector experienced significant growth, posting a 29% increase in ad volumes for the first ...
(Reuters) – Netflix said on Tuesday that its ad-supported tier now has 70 million monthly active users globally, nearly ...
Small town publishers in cities like Surat have grown significantly in the past decade both in terms of circulation and ad ...
Conceptualised by Underdog, the TVCs have been produced by Surbhi Bafna of Little Lamb Films and directed by Nobin Dutta ...
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When Car Ads Were Cooler Than the Cars: 4 Vintage Campaigns That Still Rev Our EnginesReady for a dose of nostalgia? Buckle up as we revisit four classic car ads that prove marketing was just as creative (and ...
"Some people become very attached to social media influencers and ascribe to them credibility that, in some cases, they don't ...
Want to purchase today’s print edition ... Second, TV ads cost big money and unnecessarily raise drug prices. It’s estimated ...
ByteDance-owned TikTok on Thursday announced the global availability of its generative AI video creation platform, Symphony Creative Studios, to all advertisers, as the short-video app ...
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