Asda has kicked off the year no retailer wants to, with its worst Christmas since 2015 and a redundancy round.

The supermarket, which saw sales fall in the run up to Christmas, has slashed the prices of more than 4,000 products in store and online.

The supermarket has axed Star Products - which pay shoppers 10% cashback of the price of the item - from its Asda Reward app ...

In one of Allan Leighton's first major interventions, Asda will no longer cut the price of everyday staples just because the ...

Determined to “focus” on its own prices rather than matching competitors, Asda has ditched the scheme just 12 months after ...

Asda has brought back its Rollback proposition and famous pocket tap as part of chair Allan Leighton’s efforts to revive the ...

Asda has postponed the tech transition of 55 stores to its new systems as US retail giant Walmart continues to support IT at ...

The scheme - which matches the price of certain items with Aldi and Lidl or makes them cheaper than - has been scrapped to ...

Supermarkets took the cheap veg battle to a new low of 8p this Christmas. How did it pan out and what else did they try?

Asda has ended its Aldi and Lidl price match scheme, as it plans to launch a major new Rollback campaign of price cuts ...