Retail Dive12y
Procter & Gamble’s Charmin drives sales through interactive ad campaign
The Charmin mobile ads promote the company’s Ultra Strong products and show users where they can buy toilet paper online. The Charmin ads are running inside TV Guide’s iPhone application.
YouTube is excited about pause screen ads — and they're coming for your TV first
often with a winky ad for something like Coke ("pause that refreshes") or toilet paper from Charmin. YouTube has become more ...
Business Insider India6y
Hulu is testing a static ad experience with Charmin and Coca-Cola that appears when users press pause - and it is designed to be unobtrusive
The company will start testing the ads in the second quarter with Coca-Cola and Procter & Gamble's Charmin. The new ad format is a static image that takes over the right side of the user control ...
AOL20d
Over or Under? Charmin Settles the 'How to Hang Toilet Paper' Debate
To (hopefully) put the argument to rest, we took it to the experts at Charmin—because who better to ask how to hang toilet paper than an actual TP brand? After all, there has to be a ...
Morningstar26d
Hagens Berman: Consumer Lawsuit Alleges Widespread Deforestation Behind Charmin Toilet Paper’s Greenwashed Facade
Class-action lawsuit accuses Charmin parent company, Procter & Gamble Co., of misleading the public and preying on consumers’ desire to protect the environment A new class-action lawsuit filed ...