Ikea is calling the participating customers “sleepfluencers,” and the ads themselves pitch products from Ikea’s sleep range, ...

The Swedish homeware brand turns black-out blinds into advertising spaces in a simple yet genius campaign created by Åkestam ...

At IKEA, creativity and functionality go hand in hand, a fact that is clearly demonstrated in their recent campaign. This ...

The outside of each blind displays a price and a product from IKEA’s sleep range, such as pillows, duvets, and mattresses.

Known for its playful and innovative advertising, the Swedish furniture maker has discovered a way to boost brand visibility ...

Ikea’s smart home hubs have always featured custom integrations that have allowed its products to communicate with setups ...

The home improvement world has changed a lot since IKEA opened its doors outside of Sweden, including the advent of smart ...

This update will allow all IKEA Zigbee-based smart devices communicate with any Matter-enabled devices, irrespective of the ...

Shades, on the other hand, can refer to Roman shades, woven wood shades, blinds, honeycomb shades ... There are over 500 reviews and a 4.5-star rating on Ikea's site. They can either be hung on a ...

Ikea already had a surprisingly robust smart home catalog, offering smart blinds, light switches, air purifiers, and a handful of other popular gadgets. It’s now grown even more enticing, as the ...

The campaign transforms home windows into ad spaces by offering free roller blinds printed with sleep product ads, turning personal homes into promotional billboards.

By bringing IKEA’s range of smart products into the SmartThings ecosystem, users can now seamlessly control their IKEA ...