The Paul brothers’ hype poster turned out to be a promotion for a new reality show rather than a boxing fight.

After teasing a possible bout with a new poster, the influencer brothers revealed the real project, 'Paul American,' slated for a March 27 debut.

Despite a cryptic teaser earlier this week, Jake Paul and Logan Paul will not face off against each other in the ring. Rather, they are launching a reality series on Max, the brothers announced during a livestream event Thursday.