Pop-Tarts extended its sponsorship of the Pop-Tarts Bowl in the wake of last year’s game, but not at a price that factored in ...

This year's Pop-Tarts Bowl—featuring the No. 13 Miami Hurricanes and the No. 18 Iowa State Cyclones— is set to kick off on Saturday at 1 p.m. EST. The game will air on ABC with Tom Hart and Jordan ...

Sports fans meme’d out the bowl game in its first go-around when a smiling, frosted strawberry-flavored Pop-Tart mascot was ...

The game at Camping World Stadium in Orlando featured all of the stops, including sidelines decorated with and goal posts ...

Cam Ward picked up right where he left off with the Miami offense in the Pop Tarts Bowl, scoring 31 points. But when the ...

Blueberry has been part of Pop-Tarts’ permanent lineup for more than 50 years, but the addition of lemon transforms this ...

The Pop-Tarts Bowl starts off in wild fashion, as Miami football fumbles on first play of the game vs. Iowa State ...

In an era of college football where bowl sponsors are constantly looking to up the antics, a functional toaster trophy is a ...

Pop-Tarts — was a pun on Andy Warhol’s pop art movement. With the help of color TV ads (a novelty at the time!), Pop-Tarts ...

The Pop-Tarts Bowl, played annually in Orlando, Florida, will feature Miami and Iowa State in 2024 — plus a live Pop-Tarts ...