The Pop-Tarts Bowl trophy isn’t just any trophy. As the first-ever interactive college football bowl trophy, it’s designed to bring fans closer to the game—literally with it ...

The Pop-Tarts Bowl is officially a college football institution because of moments like this. The only time it’s okay to play favorites! Who’s gettin’ toasted tonight? #PopTartsBowl pic ...

Krispy Kreme announced a first-of-its-kind collaboration with Pop-Tarts, which will introduce three new, zany options to the ...

It was one of the most indelible images of the calendar year. ORLANDO, FLORIDA - DECEMBER 28: The Pop-Tarts mascot is lowered into a toaster following the 2023 Pop-Tarts Bowl between the Kansas State ...

Rocco Becht was named MVP of the Pop-Tarts Bowl after leading Iowa State to a victory over Miami. / Nathan Ray Seebeck-Imagn Images The 2024 season will be remembered as one of the best in program ...

Pop-Tarts Bowl - NC State v Kansas State / Julio Aguilar/GettyImages The Pop-Tarts Bowl delivered one of the most memorable debuts in college football history last season, turning a relatively ...

ESPN broadcaster Cole Cubelic looked like he was having the time of his life during Saturday’s Pop-Tarts Bowl in Orlando. Cubelic donned a Pop-Tarts mascot costume for his reporting duties at ...

You do-nut want to miss this. Krispy Kreme announced a first-of-its-kind collaboration with Pop-Tarts, which will introduce three new, zany options to the dessert chain’s shelves — but only ...