Sirius’ net margins (net income, or profits after expenses and taxes, calculated as a percent of revenues) fell from levels of about 15% in 2021 to about 13% in 2022 amid market share losses. However, net margins grew slightly to about 14% in 2023. There remains a possibility that margins could fall to about 9% in the near term.

It's time to get serious about Sirius. Of stocks that started 2024 as large caps, the media giant had one of last year's worst performances. It surrendered more than half its value, closing out the year as an out-of-favor mid cap. Sirius XM hit an 11-year low last month. The starting line now is brutal but opportunistic.

Shares of Sirius XM Holdings (NASDAQ: SIRI), a satellite radio company, plunged last month after the company provided updated financial guidance for 2025. Sirius XM's management said that total revenue in 2025 would be $8.

Berkshire Hathaway has a substantial stake in Sirius XM, indicating confidence in its potential despite challenges. Click here to read why SIRI stock is a Buy.

Sirius XM is attempting to navigate a challenging operating environment where satellite radio has largely fallen out of favor. The company faces an uphill battle convincing new listeners to embrace its premium pricing when internet-connected mobile devices most users already have provide numerous streaming audio alternatives.

This was the stock's second consecutive day of gains.