The National Toy Hall of Fame is floating the idea of inducting balloons. They are among the 12 finalists being considered ...

Celebrating Barbie's 65th anniversary, the truck will offer fans the chance to buy exclusive themed items from 10 a.m. to 7 p.m. Saturday.

Pick your favorite era or collect them all. By Erin Lassner editor 6 months ago ...

Stanley is releasing eight new Barbie-themed versions of their viral Quencher tumblers — here's how to get these limited-edition cups online ...

It’s an eye-catching step above the plain black-and-white fortune teller — and in the same Mattel Creations x Tanaami ...

Remember the debate last year in U.S. Supreme Court briefings about whether an online merchant’s delivery of a single product ...

If you’re craving some fresh athleisure to match your new Barbie tumbler, hold tight because Reebok’s latest collaboration ...

Are fans of Barbies just called Barbies? They don't seem to have a group name like other fandoms. Previously: Barbie's ...

With Batman Day coming up, plenty of companies are revealing new toys and collectibles inspired by the heroes and villains of Gotham City. And perhaps no new reveal is more intriguing than Mattel's ...

As DC prepares to celebrate Batman’s 85th birthday with a whole bunch of celebrations and experiences, Mattel announced it ...