Taylor Swift brought back the friendship bracelet, which millennials will remember from the playground – now, designers are ...

The bracelet, which was initially displayed across the Caesars Superdome, traveled to Indianapolis before reaching the ...

A giant inflatable inspired Taylor Swift friendship bracelet made its way to Canada. The singer is getting ready to close out ...

Shop TODAY’s editorial director, Adrianna Brach, stops by Studio 1A to share top-selling products from Shop TODAY's 2024 ...

McDonald's Canada has introduced the "Bestie Bundle," a new meal package designed to bring friends together over a shared ...

Creators across TikTok have thoughts about a movement to wear blue friendship bracelets that arose after the election. Cosmo ...

When Taylor Swift made her star-studded appearance in the Big Easy for The Eras Tour, it felt like the entire city had ...

Give your nearest and dearest a gift they actually want this year, or prove that you know them better than anyone with a surprise gift they'll love!

A free makerspace will offer friendship bracelet making, totes and makeup with a STEM bent for Taylor Swift fans.