Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Spanish soccer titans stick Barcelona stick with US sportswear brand Nike after signing 14-year extension until 2038.

FC Barcelona has officially announced the release of the "Mamba Collection," a collaboration with the Kobe Bryant brand.

Khloe Kardashian set another cool aunty moment after throwing a soccer-themed birthday party for Rob Kardashian’s daughter, ...

The Nike x EA SPORTS FC Founders Shirt is available for preorder ... and we'll keep you in the loop with everything good ...

Liverpool expect to make more than £60m a year from a new kit deal with Adidas that will come into effect from the start of the 2025-26 season. Liverpool are ditching current supplier Nike after ...

Spanish soccer giants Barcelona have struck a new, lucrative, multi-year deal with current kit supplier Nike, less than nine ...

Barcelona and the global brand Nike have sealed a multi-year partnership, starting this season, as the club announced on Saturday. While Barça hasn’t disclosed the deal’s length or financial details, ...

You might say that sports sponsorship isn’t just about slapping logos on jerseys anymore. It’s become a sophisticated ... A year-round sport like soccer provides consistent exposure, whereas seasonal ...

With the raging Lahaina wildfire approaching on Aug. 8, 2023, Nate Kahaiali‘i fled his Wahikuli home with only some clothes ...

"Working with Soccer Post allows us to get all the major brands like Nike and Puma," said Cassidy ... the soccer gear that a player or a team could need, from Premier League shirts to balls to ...

UCLA has extended athletic director Martin Jarmond’s contract through 2029, the school announced in a press release Thursday ...