Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

FC Barcelona has officially announced the release of the "Mamba Collection," a collaboration with the Kobe Bryant brand.

Barcelona and the global brand Nike have sealed a multi-year partnership, starting this season, as the club announced on Saturday. While Barça hasn’t disclosed the deal’s length or financial details, ...

UCLA has extended Athletic Director Martin Jarmond’s contract through 2029, the school announced in a press release on ...

Ben Affleck treated his son Samuel to front-row seats during Sunday's star-studded Los Angeles Lakers vs. the Toronto Raptors ...

Anta still trails Nike in its home market, but global brands are increasingly losing their edge in China. Local brands have a ...

Cristiano Ronaldo is one of the greatest soccer players in history. The Portuguese superstar became a household name during ...

The collaboration consists of two bold colorways of the Nike Air Max Sunder retro designed in partnership with Kids of ...

When it comes to the rise of Nike as the premier sportswear brand across the globe, there are few more important figures than ...

Bridging the gap between virtual and real, Nike and EA Sports have teamed up via dotSwoosh to present the Nike x EA SPORTS FC ...

Nike is the dominant player in the athletic footwear industry. However, new competition, slowing growth, and relative weakness threaten the company's dominance. Apparel stocks are trending lower ...

“Puma was able to capitalize on the broader trend of soccer-inspired footwear, bringing back classic models and driving ...