As TikTok faces a ban, creators brace for an uncertain future
"Influencer marketing is not going away, and marketing dollars are not going to stop flowing into the creator economy," Berkowitz said. "But if TikTok is banned, they'll certainly shift that spend to ...
‘The vibes were off’: How half a day without TikTok changed everything
Most people slept through the bulk of TikTok’s outage. But the political play and a list of things that seem new or different ...
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Gen Z's TikTok exodus: How a ban ignited a generational protest
As the expected TikTok ban looms over the heads of its 170 million U.S. users, a large chunk have taken to the Chinese social media app RedNote as a replacement. The ban itself is the result of a law ...
How TikTok grew from a fun app for teens into a potential national security threat
If it feels like TikTok has been around forever, that’s probably because it has, at least if you’re measuring via internet ...
TikTok is under fire for harvesting data – but is it worse than any other social media platform?
While it is still not confirmed that the US will ban TikTok, the reality is looming ever-closer. US TikTok users are now considering whether they'll need a TikTok VPN to access the site, or turn ...