Pop-Tarts — was a pun on Andy Warhol’s pop art movement. With the help of color TV ads (a novelty at the time!), Pop-Tarts ...

Have fun with others. By interacting with other food-themed bowl games like the Cheez-It Bowl and Mayo Bowl, Pop-Tarts leaned ...

Iowa State won by a single point and their quarterback captain got to choose which of three Pop-Tart flavor mascots got ...

At the 2024 bowl game, fans met three mascots, Hot Fudge Sundae, Wild Berry and Cinnamon Roll, via a stripping — sorry, ...

The Pop-Tarts Bowl started with a tribute to 2023’s fallen soldier who reappeared from the dead. The crowd erupted for Frosted Strawberry’s return while Hot Fudge Sundae, Wild Berry, and Cinnamon Roll ...

Sports fans meme’d out the bowl game in its first go-around when a smiling, frosted strawberry-flavored Pop-Tart mascot was ...

Last season Kansas State quarterback Avery Johnson barely drew a blip of attention after winning MVP of the Pop-Tarts Bowl in Orlando. A year later, Iowa State ...

The sport’s tastiest tradition returned as Iowa State topped Miami in a 42-41 thriller, earning the right to pick its ...

Higgins and Porter were hardly alone in deciding to watch from the sideline. Miami quarterback Cam Ward played the first half ...

Iowa State's Rocco Becht scored a last-minute touchdown to secure a 42-41 victory over Miami in the Pop-Tarts Bowl.

This year’s Pop-Tarts Bowl winners, the Iowa State Cyclones, chose the Frosted Cinnamon Roll Pop-Tarts flavor as their ...

There was already great anticipation for the mascots of Saturday’s Pop-Tarts Bowl. Last year’s mascot, Strawberry Frosted, ...