The e-tailer is opening more than 25 stores, taking on competitors Mecca and Sephora in the bricks-and-mortar world.

Many shoppers are already calling for expansion. 'I need you to open more locations - especially in South Australia,' one fan urged. Another added, 'This is gonna be our more convenient Sephora.' ...

Download the mobile app, sign into your Beauty Pass account, and enjoy a 12% discount on your first order! Get Sephora makeup, gift sets, skin care, and more items for a fraction of the price.

Beauty & Belonging” is an immersive documentary featuring conversations with over 75 Sephora employees and founders of iconic beauty brands. Filmed over ...