Following a 27-year partnership with Nike, Tiger Woods has now revealed his own apparel brand following a split with the company, as Sun Day Red made its first showing in a press event on Monday ...

Tiger Woods played a familiar course while wearing a different look on Thursday. Hello, Sun Day Red. Woods made his season debut at the Genesis Invitational at the venerable Riviera Country Club.

The sports retail giant claims that the Sun Day Red logo created by Woods closely resembles Puma’s signature emblem. Puma is going after Tiger Woods for what the legendary sports brand believes ...

Puma has filed a notice of opposition against Tiger Woods' apparel and sneaker company Sun Day Red over its tiger logo. Puma said the mark will cause confusion among consumers. This is the second ...