The adidas x Fear of God Athletics Trainer “Night Brown” colorway will appear in stores in Summer 2025 with a price tag of ...

The next installment in the Adidas x Fear of God collection is set to release sometime in 2025, and as we have yet to have an ...

Adidas’ e-commerce gives the company greater control over its brand and pricing. The firm has increased its digital capabilities and cut wholesale accounts. Its e-commerce sales were about EUR 4 ...

Kanye West accused Adidas of sabotaging his business efforts and reacted to their continued sale of Yeezy stock after their split. At the same time, Adidas removed Yeezy content from its site ...

The Yeezy creator’s accusations against Adidas regarding search engine manipulation and account freezing underscore the broader industry challenge of maintaining creative independence while navigating ...

Kanye West is calling out his former business partner Adidas over allegedly shady search engine tactics in a lengthy rant.

Having started the year by adding rising professional golfer Matthieu Pavon to its stable of professional athletes, ...

and also took issue with designer Jerry Lorenzo in an Instagram post. West believes when fans search for Yeezy on Google that Adidas is the first to come up before his own website, which he thinks ...

Kanye West has reignited his year-long feud with adidas and is calling out Jerry Lorenzo, calling him “corny and disloyal.” ...

This time, he’s taking aim at partner-turned-rival Adidas, Fear of God founder Jerry Lorenzo and other unnamed designers who he says copied his once-flourishing Yeezy line. West, who now goes by Ye, ...

The company cut ties with West in October 2022 after the rapper made antisemitic comments and engaged in bizarre behavior, ...

Ye targets Adidas and Jerry Lorenzo, revisiting past conflicts while celebrating Yeezy’s success and affordability.