Paramount Global has struck a deal with Nielsen Media Research for access to the measurement company’s data and analytics products. The deal comes several months after Paramount dropped Nielsen ...

Television and radio broadcaster Cox Media Group has renewed its partnership with Nielsen Media Research, the companies announced on Monday. The deal will see Cox Media continue to use Nielsen’s ...

The nation’s largest recreational boat and yacht dealer now operates out of the Nielsen Media Research campus at 502 Brooker Creek Blvd. MarineMax, the nation's largest recreational boat and ...

Audience measurement, data and analytics firm Nielsen has partnered with Indian media and entertainment company JioStar to ...

Under this engagement, Nielsen will deploy advanced tools such as Nielsen ONE Ads (erstwhile Nielsen’s DAR – Digital Ad ...

President Trump’s inauguration on Monday earned the smallest audience of any since 2013, according to Nielsen Media Research data. The rating agency said just over 24.5 million watched Trump’s ...

according to data from Nielsen Media Research. Additionally, FNC’s special coverage marked the highest non-primetime cable news telecast in history and posted triple digit increases versus the ...

It's being touted as "a new integration that will enhance audience measurement capabilities and increase accessibility to Advanced Audiences." That's the result of an expanded relationship between ...

Nielsen has named Kirsten Riolo as head of consumer insights for Australia and New Zealand, leading the company’s newly ...

Nielsen will build a data pipeline to measure ad performance on JioHotstar, helping advertisers optimise campaigns during ...